When do I buy my mother of the bride outfit?
Your son or daughter have set the date for the biggest day of their life, it should be a time for excitement and celebration but when it comes to what to wear, the majority of mum’s feel quite nervous. It’s a very special day and you want to find that perfect outfit to make you look and feel amazing.
Occasionwear deliveries are seasonal, with Spring-Summer collections arriving in-store between December and March, and Autumn-Winter collections from August to October. These styles cannot be repeated and can sell out quickly.
You should ideally start shopping for your mother of the bride/groom outfit at least 6 to 8 months before the date of the wedding which then leaves time for alterations to be made, but for the best choice, we strongly recommend looking in January or February for a summer wedding, or October for a winter wedding . Please do bear in mind that sometimes the optimum time to buy, may actually be the year before your function.
The variety of choice we offer can often be daunting, so please leave yourself a couple of hours to try on different looks and styles and bring any bridesmaid colours or wedding themes with you, so we can help you to find that perfect outfit that also tones beautifully with the wedding colour scheme. We very much look forward to meeting you soon!